The official presenting is possible with the support of UniCredit Bulbank

During his stay in Bulgaria, Paolo Ruggeri will conduct also an exclusive two-day practically oriented course "The Art of Sales".

The famous Italian consultant Paolo Ruggeri presents his latest book The New Leaders for the first time in Sofia. The New Leaders is a handbook for success of small and medium enterprises, for entrepreneurs and managers faced with the challenges of the changing economic situation nowadays.

With a brief lecture Paolo Ruggeri will present to the readers his bestseller at Greenwich Book Centre on 37 Vitosha Bld. at 18:00 h on March 12, 2015. The event takes place with the support of UniCredit Bulbank and is organized by Open Mind Management, I-Profile Bulgaria and the Junior Chamber International – JCI Bulgaria.

"The Bulgarian managers and entrepreneurs work hard, they are reliable and very effective when they undertake a job. Wherever abroad they go, they win the respect of others and eventually build up good companies. You have to believe more in your potential", Paolo Ruggeri shared his observations about the business in Bulgaria.

During his stay in Bulgaria, he will conduct also an exclusive two-day practically oriented course "The Art of Sales" at Expo Hotel, Sofia, on March 13-14.

The New Leaders describes the current winning strategies for human resources management and motivation, for higher group efficiency, for successful management of the time of the present-day manager and leader. The work gives synthesized information about effective concepts, tested in practice throughout the years of experience of Paolo Ruggeri. For 8 years, above 51 000 printed copies have been sold in Italy alone.

In his bestseller The New Leaders, Paolo Ruggeri identifies the most common mistakes in staff management and offers immediately applicable effective methods for solution of such mistakes. The author has tested the said methods himself during his experience as a manager.

Paolo Ruggeri is the author of a number of other books on successful management of SMEs today. Most popular titles are the following: The Ethics of Excellence, The Ten Rules of Success, Small and Medium Enterprises Combating the Crisis.

Who is Paolo Ruggeri:

Paolo Ruggeri is one of the founders of and a partner in Mind Consulting, Italy, which is the largest Italian firm for small and medium enterprises consulting. Paolo is an expert on leadership, human resources management, staff training. He has written several books on these topics and has led many inspiring trainings and presentations in Europe and the USA. Paolo is a leader, who does the things he talks about and through his speeches he has been true inspiration for tens of thousand of people worldwide. Many small and medium enterprises have availed themselves of the efficient tools and concepts that he has developed to help their growth. His is a first-hand experience, gained through extensive work.

More information for media:

UniCredit Bulbank, Identity & Communications Department

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