The Donna Catalogue offers 250 trademarks in more than 550 retail stores;

For the last year, women have made payments at POS terminals in various retail stores for the total amount of BGN 282.3 million.

With Donna Catalogue, the new mobile app by UniСredit Bulbank, ladies are navigated to discounts of up to 50% throughout the whole country. The app shows the whole catalogue of shops, restaurants, hotels, hair salons, where the women customers of the bank may avail themselves of various preferential offers. The only thing necessary is that the ladies are holders of a credit or debit Donna card, which enables them to avail themselves of the discounts. The Donna products are available in all UniCredit Bulbank branch offices.

“The Donna product line is especially developed for the ladies. Each product offers preferential terms during the first three years of mothering. We, as part of a leading European banking group, are striving to be close to the customers and to be easy to deal with”, Tsvetanka Mincheva, Head of Retail Banking Division at UniCredit Bulbank commented.

For the last year, the ladies have made payments at POS terminals in various retail stores for the total amount of BGN 282.3 million, according to data provided by UniCredit Bulbank. There is a growth by 25%, as the increase in the number of transactions made in the same period is similar. Clothes are obviously the biggest weakness of the ladies – for one year the amount spent on clothing has reached BGN 53.1 million. The payments at POS terminals in supermarkets, and for utility services, furniture and decoration come next.

The Donna Catalogue can be accessed from the Donna mobile app. The applicarion is developed for Android and iOS. Thus, women can find the nearest shop, restaurant, beauty salon and a large number of other retailers, participating in the initiative.

The ladies can also share their impressions and receive offer notifications for recommended stores via the mobile app. For convenience, the trademarks are divided into categories in the app. Products of 250 trademarks can be found in the Donna catalogue. It is accessible anywhere at any time via the app and more than 550 retail stores offering discounts from 5 to 50% can be located with it.

The Donna Catalogue app was made thanks to an idea presented by Inna Timova during the last year’s competition “UniCredit App Challenge”. The initiative, organized by UniCredit Bulbank, is aimed at encouraging the creative approach of young people in the field of innovations.

UniCredit Bulbank FOR the innovations

UniCredit Bulbank follows a consistent policy on the development and deployment of innovations in favour of its customers.

The most significant internationally recognized project of the bank in the field of new technologies is the opening of the first Branch of the Future in the region of Central and Eastern Europe. Recently, the International Center of UniCredit was opened, combining an innovative approach, a digital environment and a vast range of services with a high added value for existing and prospective clients of the biggest bank in the country in terms of assets.

The Bank encourages the creative approach of young people in the field of innovations with the competition “UniCredit App Challenge”. UniCredit Bulbank’s customers are using the most modern mobile banking, as well a full range of contactless payment cards. The Bank is constantly winning awards for achievements in the field of innovations and for the development of new technologies.

Further information for clients:

UniCredit Bulbank, Call Centre

Phone number: 0700 1 84 84

More information for media:

UniCredit Bulbank, Identity & Communications Department

Viktoria Blajeva, Phone: + 359 2 9264 993, wjlj/ebwjepwbAvojdsfejuhspvq/ch

Magdalena Ivanova, Phone: + 359 2 9232 528, nbhebmfob/jwbopwbAvojdsfejuhspvq/ch